Dave Brown Great American Syndicate

Tag: real estate education

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Are you Curious about Real Estate Wholesaling?

Real Estate Wholesaling gives you the opportunity to build income with little capital or credit.

real estate wholesalingTo get started with real estate wholesaling you’ll ll you need is some specialized knowledge and the commitment to take action. The more committed you are and the more driven you are, the more money you will make. You might be asking yourself “if you need to be a Realtor?” A license is not required to buy or sell any property that you have an equitable interest in. Those interests can be a contractual (you have the property under contract) or you actually own or have title to the property. However, having a license or aligning yourself with someone that does can be very beneficial in monetizing all your leads and it is something that you should really consider if your wholesaling real estate.

What is Real Estate Wholesaling?

[pullquote align=”normal” cite=”Investorpedia“] A: Real estate wholesaling is similar to flipping except that the time frame is much shorter and no repairs are made to the home before the wholesaler sells it. A real estate wholesaler contracts with a home seller, markets the home to his potential buyers, and then assigns the contract to the buyer. The wholesaler makes a profit, which is the difference between the contracted price with the seller and the amount paid by the buyer. The goal in real estate wholesaling is to sell the home before the contract with the original seller closes. A typical wholesaling scenario looks like this: The wholesaler has a house under contract for $90,000 that he estimates needs $20,000 in repairs but will sell for $150,000 once the repairs are made. Using his network of investors, he finds an eager buyer at $100,000. He assigns the contract to his investor, who then has a profitable fixer-upper project, and the wholesaler made a $10,000 profit without ever owning the home. The key to wholesaling is to add a contingency to the purchase contract that allows the wholesaler to back out if he is unable to find a buyer before the expected closing date. This limits the wholesaler’s risk. As the wholesaler never actually purchases a home, real estate wholesaling is much less risky than flipping, which cannot only involve renovation costs but also carrying costs. Real estate wholesaling also involves much less capital than flipping. Generally, only enough to make earnest money payments on a few properties is sufficient for wholesaling. Success depends on the wholesaler’s knowledge of the market and connection to investors for quick sales.  – Source Investorpedia [/pullquote]

The simplicity of real estate wholesaling…

A wholesaler puts a property under contract and appoints or resells the property to a cash buyer or even perhaps an end user for a fee. The investor or retail buyer is simply buying the opportunity to purchase the property at the price secured by the wholesaler, they are taking advantage of an opportunity. This makes for quick closings and fast cash. It also allows you to control real estate without having to own real estate. Real Estate Wholesaling can be very powerful and very profitable.

A real estate wholesaler really does live off of the idea that price defeats all objections. If you can sell a home for a low enough price…well then it doesn’t matter what’s wrong with it, somebody will buy it. A wholesaler focuses on 2 priorities: finding deals and their network of investors to sell those deals to. An investor becomes a very well paid middleman that other investors love. The key to real estate investing is leads and relationships, if you can grow and strength this part of your business you deal volume will explode.

With real estate wholesaling the bottom line is that if you have a good enough deal under contract, there are other experienced investors out there that will be more than happy to pay cash for it.  You can easily make 5 to 10k a month wholesaling real estate deals in your local market, questions is are you going to take action.

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How to use bandit signs for real estate investing

Real Estate  Investor Bandit signs

A great way to drive leads to your real estate investing website and get your phone to ring off the hook.

If you’re a real estate investor then your business will only survive by locating undervalued or distressed properties in your local area. Bandit signs can bring these buyer and seller leads to your office.

Bandit signs are those small signs you see while driving, they are usually seen on telephone poles and at major intersections. Bandit signs have been predominately used by real estate investing companies and they are very similar to those used by Realtors when advertising homes for sale. These bandit signs are very affordable, they come in various sizes and they are a great way to attract both buyer and sellers for your real estate flipping business.

How to use Bandit Signs for real estate investing

If you are a real estate investor then you should definitely have bandit signs on every property you have. You should also be putting bandit signs around town and near the busiest traffic and high visibility areas. When you’re putting out these signs be sure to avoid the “sign police”, these are the folks that work for your local Town and enforce local codes. Putting your signs up high or putting them out strictly on the weekends is a great way to avoid any problems with the “sign police” Its all a great way to avoid having a lot of them taken.

When using bandit signs be sure to keep your message simple.

real estate investor bandit signsRemember you only have a few seconds to catch the attention of your potential customer. You want to make sure that they will have enough time to get your contact information. Make sure your message is large and keep it only to a few lines. Bandit signs are great for instantly building your buyers lists and seller leads for your real estate investing business but it’s also a fantastic and low cost way to build your brand. Even if you phone doesn’t ring, and if they ever need your services they will be more likely to look you up if they do. Besides, whenever you work with someone who has seen one of your signs you will have an immediate psychological advantage over your competition. You will be known as the go to business and will find and close deals much easier.

Adding credibility to your marketing, bandit signs and real estate investing company is essential and another great tip is to use a 800 number. Many investors flipping houses have great success using local numbers, however a toll free number offers the ability to capture caller contact detail in case they get distracted on the road and do not leave a message. Advanced toll free number tools will even allow callers to enter certain preferences or even request faxed, text and emailed lists of your properties.

Bandit signs are great way to “kick it up notch” in your flipping houses business. If you’ve never used them then you should definitely give them a try to see how they work in your local market. Remember, to include your business name, logo and even your real estate investor website address. A great source to buy bandit signs is http://www.supercheapsigns.com

You can also create bandit signs all over the internet using your real estate investor website.  If you do this you can absolutely dominate your local market. Let’s face it…a lot of people drive by those real estate investor bandit signs fairly quickly.  What do you think they probably do when they get home?  They go straight to their computer and type in “We buy houses” or  “Sell my house fast” in Google. When they do that do you come up in the search engines?  I know I do.  My strategy is to let all the other investors in my area put out bandit signs, then when the seller gets home and searches for what they just saw I come up.  How cool is that?   Check out this article so you can learn how<<

 

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5 Ways To Find Motivated Sellers

5 Ways To Find Motivated Sellers Without Burning Too Many Hours

As a real estate investor you know you really make your money when you buy a house at the right price and that is why it’s crucial that you find motivated sellers, sellers who really want to sell their house.

There’s only two ways really to find motivated sellers: Get them to come to you or you go to them. The methods are as simply a way to achieve one or the other. As a real investor, motivated sellers are the foundation of your success.

Use Marketing Material To Attract Motivated Sellers

5 ways to find motivated sellersDon’t hesitate to crunch the numbers and shout your successes as a real estate investor or find a marketing professional, who will do this for you. Don’t be afraid use real numbers or statements, “I’ve sold 75 percent of all houses that were listed with me within six months,” “I saved a dozen families last year from having to undergo the foreclosure process,” or “I have sold over 1,000 houses in my career; all of my sellers were satisfied with the resulting deal.” Why? If a seller is motivated and wants to sell their house fast, they still want to know “why you.” And don’t forget you need a great real estate investor website that answers the question, too.

Find Motivated Sellers..In The Obituaries

Search the obituaries for opportunities and to find motivated sellers. While this seems a little morbid, you are actually filling a need. The family of the deceased needs to sell the house fast. They don’t know where to start and you’re offering them an easy way to achieve their goal of selling the house fast. Now, you don’t have to call them right away. Send them a brochure or other marketing material–this is where #1 comes in handy–in the mail to the deceased’s address. The loved ones will be getting the mail. If they don’t get in touch, give them a call in a couple of weeks. Tread lightly. These people are in mourning and will be sensitive to the intrusion.

Keep An Eye Out For Run down or Vacant Properties

Abandoned properties are gold mines. Often times this is a great ways to find motivated sellers.  The owner could be in a nursing home, facing foreclosure or some other hardship. This is your opportunity to swoop in, solve their problem and make money.

Cold Call…The For Rent Section of the Classified to find motivated sellers

Houses without tenants are a burden for their owners and the owner might just “yes” during this period. They don’t want the burden of finding and dealing with a new tenant. You offer them an easily way out and many take it. You can also find out their address or send a marketing brochure to the house if cold calling isn’t something you want to do.

Use The Court System to find motivated sellers

Anyone in your area in legal financial trouble has to make it known in court. If you’re lucky, you have a publication that offers a summary of these records for your area. These newspapers offer leads to divorced, tax liens, bankruptcy, and other individuals under going financial trouble. You might just be the answer to their prayers; they need to get out from under their mortgage payment. Call them or mail your brochure. Then, “warm” call them in a week or so.

Bonus Tip: Another way to find motivated sellers is to send realtors in your area your brochure with a letter, stating you buy distressed properties. It’s a win-win situation for everyone.

Being a real estate investor is a tough job with many wasted hours, trying to find motivated sellers ready to part with their property. The above six ways are the most successful ways to hustle when finding motivated sellers. You are targeting individuals, who need to part with their properties. What method of finding motivated sellers has worked best for you?

Find vacant properties, High Equity and Free & Clear sellers.
This is a game changer and you can have access to it today!

Register For The Motivated Seller Training Here<<

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Real Estate And Social Media

Are you using social media as part of your online real estate marketing strategy?

If not, you should be. You should absolutely be using social media in your real estate investing and real estate lead generation efforts. There are a lot of different options and we are going to help you focus on where to put start.

A new study released on Mashable shows exactly how the real estate industry is using social media and together with your online real estate marketing partner, Real Estate Visionaries we will help you take your business to the next level by using social media. The real estate industry has seen a number of social media innovations over the past few years and real estate professionals are just scratching the surface at the power of it all.

Today over 84% of real estate professionals claim that they are using social media, while only 10% say they are uncomfortable with using it. Even though most are using social media it certainly doesn’t mean that most of them have invested enough in learning the marketing knowledge to be able to use it productively.

So which social media networks are your competitors actually using?

The big 3 are definitely Facebook, Twitter, LinkedIn and in that order. Then WordPress and YouTube. If you are in real estate then you should be using WordPress as your real estate website and it should be your primary social media platform. You can find out more on why here! YouTube is another platform that is really under used and under leverage. Using video for your online real estate marketing is one of the best strategies out there to increase traffic and brand awareness for your real estate business. The search engines absolutely love video and it’s an interactive way to connect with your audience.

Now let’s take a look at the 800 lb gorillas in the room. It doesn’t matter how many Facebook updates you have done or how many Tweets you have posted. What does matter is how many people are actually following your real estate business online? How many real customers have you gained from your social media? If you don’t have at least a hundred, your really don’t really exist on the web in any meaningful way. However, you need to start somewhere and utilizing social media in your marketing efforts is a start. Your results in the beginning will be limited but over time with consistency on your part your results will grow. Your target to reach should be about 5,000 friends and followers, a number like this will without a doubt have an effect on your online real estate marketing.

Most real estate investors and professionals who take their craft seriously know that they need to be utilizing social media.

The problem lies with the fact the most do not know how to use it and they also dramatically underestimate the power of it. Harnessing the power of social media for you real estate business will ultimately help you obtain new leads and opportunities.

Focus branding your business on Facebook with a Fan Page. Keep your profile for your personal and Fan Page for your business. Then start using it to increase followers. A Fan Page guide and training system can be very helpful in your efforts. There are plenty of Fan Pages out there that have 10’s of thousands of followers some of which are making 6 figures per month incomes. Do you think you would be a little more motivated to use social media if you were told that by hitting 100,000 fans you would see a nice 6 figure income, per month? Exactly!

Take a proactive approach and start engaging in conversations using social media. Develop a plan for adding followers and fans. If you do this you will be incredibly surprised at the results. Combine these efforts with a good corporate real estate WordPress site and some simple but powerful squeeze pages and your ready to start generating some serious real estate leads online.

 

Dominate Your Market By Dominating The Local Search Results In Google?

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Flipping Houses

Flipping houses and wholesaling properties is a terrific strategy and a great way to get started in real estate investing.

Although a lot of investors are talking about investing for buy and holds in today’s real estate marketing flipping houses is still a terrific method of gaining wealth with real estate. There indeed may come a time in your life or business when you’ll want to hang onto a piece of property, although you’ll only be interested in keeping certain types of property. If you’re just starting out, flipping a house may be an ideal way to get started.

Basically, there are three ways that you can get started flipping houses, although each one has it’s own terms, motivation, and type of property.

The first method is known as retailing. What this means, is that you buy a house in bad shape, do the repairs to fix it up, then turn around and sell it. There are a variety of houses in need of repairs out there, and several ways that you can quickly flip a house to net profit. All you need to know are the techniques that will get you the most money in the least amount of time.

The second way you can start flipping houses is through wholesaling.

Real Estate wholesaling involves finding a home for sale then flipping it to an investor for a fast, yet small profit. To do this, you’ll need to know the real estate investors in your area, the types of homes that flip the best, and how to fund your property so you can flip it to them. If you live in a big area or a city, you’ll find that using the wholesaling method of flipping houses is actually easier to accomplish.

The third way to start flipping houses is a wholesale method where you simply assign the purchase contract. Using this method, you won’t need to commit to buy the house. Instead of closing the deal yourself, you’ll assign it to a real estate investor – of course for a small fee. The investor will take the contract over and close the purchase themselves – flipping houses. This can be very profitable, especially if you invest in the right home. You don’t need to have your contract worded any special way to be legal, although you will need to determine the assignment fee.

If you’re looking to break into the real estate market and make big bucks, you’ll need to learn all about flipping houses.

Flipping houses is very profitable, especially once you have learned the basics. The first and third methods are the best, although they will both take quite a bit of work on your part. Restoring homes isn’t easy, and you’ll need to have a team qualified to handle any repairs. Assigning the purchase may be difficult when you first start out, although it will get easier with time. If you stay at it and do your best to make a profit – you’ll be an expert at flipping houses in no time at all.

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Online Leads For Real Estate Investors

Generating online leads is a great and consistent way to get your real estate business moving in a positive direction. Done the right way, these online leads for real estate investors will fuel your investing and real estate wholesaling career. Real estate investing is a numbers game, typically for every 50 hand raises (people who say, yes I want to sell) you will generate one deal. So you can see why having a solid funnel of leads is so important.

The online leads will capture will help you obtain a large amount of potential motivated sellers, not to mention buyers for all of your properties. There are a lot of sources out there for leads and it can be very confusing to decide which ones will give you the best return on your investment.

When looking to get any leads for your real estate investing business it is very important to be very targeted and specific. Internet leads are no different.  If you can generate them on your own through your real estate investor website even better.

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Be sure you know what kind of properties you are looking to invest in and most importantly where! With that said when you start looking for lead providers on the internet make sure you screen them properly.

Find out where and how the online leads are compiled.

Find out if the leads for flipping houses are re-sold to other investors or if they are exclusive. Some companies let you purchase leads ala carte or one by one, while others charge a monthly membership for a particular region or county. The less exclusive they are the less expensive they should be. For example you may find Internet leads for real estate investing that are 100% exclusive and delivered as live transfers in excess of $75 each. While other internet leads are semi-exclusive and are sold to 4 different investors. Large groups of leads can be found for a fraction of cost and can often be had for 10 to 14 cents per name. One alternative to this that is great for getting real estate leads that many others are unaware of is that you can acquire aged leads for a few cents each. These leads are 30,60 or 90 days plus old, some may no longer be viable but some will.

It is also important to watch out for how many times these internet leads are resold as well as what your rights are for getting refunds for leads that do not meet your criteria. Keep in mind that you will not get a refund or lead replacement if the homeowner is simply not interested. Most of these homeowners actually made an inquiry about selling their home but motivation can be high one moment and low the next, so make sure you implement a strong follow system. And finally, just make sure you do your research. You want to deal with a reputable internet leads company, find the right internet leads provider and you’ll surely close more deals.

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Real Estate Investors – Create Traffic To Generate More Sellers Leads

There are a lot of different ways to generate online real estate leads and traffic to your real estate website or blog.

 

Traffic is the single most important thing for the online version of your business. When I first got involved in real estate investing most of our lead generation was from direct mail, postcards, and networking. And this is a strategy that we still use in our business today. It’s important to drive large numbers of visitors to your website site your blog…after all it is a numbers game.

[pullquote align=”normal”]If you the real estate investor can master online lead generation for your business you will thrive. [/pullquote]

As a real estate investor you need a constant supply of deals and motivated sellers coming across your desk everyday. But you also need a good stream and supply of buyers, most importantly cash buyers to sell these properties to. If you master lead generation you’ll always have more than enough of each of these real estate leads.

Here are some of the best ways to generate real estate investor leads and motivated seller leads online

1. Pay Per Click – this is paid advertising. When people to searches in Google, Bing or Yahoo, the PPC ads appear at the top and right of the search results page. Now pay per click is not free you have to spend some money each month to generate these types of real estate leads. The great thing though is you can make this very targeted to your specific market or niche. Adwords from Google is the most popular form of Pay Per Click. When building your ads and campaigns be sure to focus them around keywords. Keywords are popular words or phrases people put into the search bar when searching for a product. A few examples of keywords would be: we buy houses, real estate leads, sell my house fast, avoid foreclosure. The trick is to take these keywords and make the specific to your location of business.   This is the company I use for my Google Adwords.

2. Offline Marketing. A great strategy for traffic is offline marketing for real estate leads. All of your postcards, direct mail, business cards, flyers, etc. should have a website where people can go or better yet a squeeze page. Sometimes people like to be able to do some research or are more comfortable making an initial connection by checking out a website. If you do a lot of marketing offline then this one strategy will definitely help you increase how many real estate leads you capture.

3. Press Releases. This is a great way to drive a ton of real estate leads and traffic to your site. There are a few great free sources like prlog.org, clickpress.com, 24-7pressrelease.com, just to name a few. When your writing your press releases you want to be thinking about keywords again. Have a few in mind that will relate to what your writing about and try to include them as often as possible. Try and post a press release at least once a month. Once a week is really effective though.

4. Video – Use your smart phone, camera or other type of quick video recording tool. Start documenting your business through video. Show your properties or record tips or strategies for others to few. Once you have your video done upload it to YouTube and video syndication sites like TubMogul or Traffic Geyser. These sites will blast your video across other video hosting sites online. Search engines love video because they tend to treat it like news. Both press releases and video will help you get real estate leads organically or naturally.

5. Web 2.0 – Social Media platforms are the wave of the future and if you don’t have a Twitter or Facebook account then you need to go get one. Updating other friends and followers about your real estate business on a regular basis will surely bring real estate leads back to your website or blog. So go out and get an account and start posting info, start following others in our industry and share with them what your doing.

6. Real Estate Investor Website – Finally, if you want to have a successful online real estate lead generation platform then you need a website that is great at capturing and converting traffic to leads.  Having the right real estate investor website is essential to your success.  You not only need a website that is great at generating traffic but you also need to be able to convert those visitors into leads.  Our recommended platform does just that and a whole lot more.

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About Dave Brown

Dave Brown has been active in real estate full time since 2002 and has combined his passion for internet marketing and SEO with real estate investing to create a highly successful and profitable real estate investing business. This is the driving force behind Dave’s unique success as a real estate investor and entrepreneur.

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